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Sensus Solutions Ltd was formed in 2009, with the aim of addressing key issues that consistently face financial services companies and their supporting marketing agencies.
Sensus Solutions has been created to address the following issues for our clients:
- rapid, accurate and compliant production of customer-centric financial services literature
- cost-effective proposition development, analysis and insight, coupled with appropriate marketing planning & development
- comprehensive financial services Information and knowledge support
With constantly evolving regulatory frameworks, including greater FSA focus on marketing and promotional material, aligned to the move by the FSA to a principles based regime, the challenges for financial services companies continuously increases.
Key areas of expertise
We are:
- an independent consultancy
- a source of expertise in the complex field of financial services proposition and literature development, market insight and planning
- ideally placed to offer a cost efficient, and responsive, planning and delivery function to meet or exceed our client expectations, with a business model based on maximising efficiency and income for our clients
All members of our management team have worked in various senior capacities in marketing and proposition development and delivery in financial services product providers and distributors.
Our wide financial services proposition, communication, channel delivery and compliance experience means that we understand the requirements, (and the pitfalls), in developing customer-centric propositions supported by fully compliant marketing and promotional material that meets customer, creative, marketing and copy objectives.
Additional experience
We also have significant experience in:
- marketing strategy development
- life, pensions, savings and investment product development and management
- campaign planning and delivery
- salesforce training communication including training modules
- distribution channel development and maintenance
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